About Us

Asili Markets is Africa’s premier retail platform designed to connect African-made products with African consumers through a chain of curated physical stores and a digital presence. Backed by RealSources Africa – Kenya’s AfCFTA Trading Company – Asili Markets is more than a store: it’s a movement to empower African industries, promote continental trade, and celebrate African quality.

Our Vision

To be the largest Pan-African retail network that showcases and distributes authentic, high-quality African-manufactured goods across borders.

Our Mission

To offer manufacturers across the continent access to shelf space, market entry, product visibility, and end-to-end retail logistics across Africa.

Physical + Digital

All Asili Markets products are sold both in-store and online, enabling brands to reach more customers with ease.